If it’s happening, it’s here…
New research from ASI, presented at the GXN Annual Conference in Kitzbühel this month, puts the UK among the most receptive markets in Europe for promotional merchandise. It also shows, quite precisely, what turns a welcome item into one that gets kept.
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Industry leaders adopt the Kitzbühel Declaration 2030, setting out eight guiding principles under GXN’s One Voice Initiative.
Suppliers send the style, the colour and the price. The decoration half of the order still arrives by email, one order at a time. At the GXN Annual Conference in Kitzbühel, a panel on data standards asked who fills that gap, and what it would take to close it.
Two suppliers can carry the same number of products on Sourcing City, and one of them will earn seventeen times the distributor enquiries of the other. A new white paper, published today, examines what separates them.
The Haptica brand is presenting a fresh, new image. With immediate effect, one single, easily distinguishable logo applies for all Haptica products and channels – across all print, online and live formats.
Distributor specific pricing now reaches 55 suppliers, every Calculator carries origination and carriage, and seven names join the platform.
Sourcing City is the headline sponsor of the Technology Product category at the BPMA Product Awards 2026. The award will be presented at the BPMA Christmas Lunch on Thursday 10 December 2026 at The Underglobe, London.
PPAI has published the first end to end economic impact study of the branded merchandise industry, carried out by Oxford Economics.
The British Promotional Merchandise Association (BPMA) is delighted to announce that entries are open for the BPMA Product Awards 2026, celebrating the most innovative, creative and impactful promotional merchandise from across the UK.
Europe's promotional merchandise market stood still in 2025. The UK and Ireland did not. Our own Market Report and a new European study from ASI tell the same story from two directions, and the gap between them is worth understanding