BIC Graphic Europe have extended the best-selling Media Clic range with the introduction of a digital version. Previously only available with a soft grip, the new Media Clic Digital is BIC Graphic’s most affordable digital retractable ballpen.

As a special launch promotion, the Media Clic Digital will be available at the same price as the standard screen printed Media Clic, offering a 28% saving until 30th June.

The digital print is available on white barrels, and customers can choose to Mix & Match the clip and plug from a wide range of colours, with despatch in just five working days from artwork approval. It is also available as a mechanical pencil.

Ian Barham, Trade Marketing Manager, said “We’re confident that this latest addition will enhance the Media Clic even further as one of the industry’s favourite ballpens. With the competitive price positioning and fast turnaround, coupled with the fact that the BIC brand is recognised by nine out of ten people worldwide, it will be a winner for any end-user’s campaign.”

Samples are available to order from the Customer Services team on or 01895 823718.