INDUSTRY NEWS

Promotional Gift Award 2019 Award Winners Determined

Victoria Cotter 1 min read December 14th, 2018

The expert jury spent two days examining the 193 entries for the Promotional Gift Award on December 10 and 11. The winners have now been selected.

The expert jury spent two days examining the 193 entries for the Promotional Gift Award on December 10 and 11. The winners have now been selected: 44 products and campaigns were awarded with the coveted industry prize conferred by WA Media. 20% of the winners come from European countries other than Germany. Once again the competition demonstrated how creatively haptic advertising can communicate corporate messages – whether in the scope of the Magic Tattoo, which only becomes visible once it has been applied to the skin; a balloon grip made of cardboard instead of plastic; blood, sweat and tears in the form of ink that write success or a collection of delicatessen containing culinary delights made from surplus fruit and vegetables that whet the recipients‘ appetite in a sustainable manner.

In order to determine the winners of the Promotional Gift Award 2019, Michael Mätzener from the Swiss promotional products agency, diewerbeartikel gmbh; Ulrike Müßigbrodt from Henkel, the managing shareholder of WA Media, Michael Scherer; Nadja Trumm from Volkswagen Zubehör; the owner of merchandise.blog, Michael Witzorrek; the organiser of the promotional products trade fair, marke[ding], Martin Zettl and Jürgen Zimmer from Mast-Jägermeister scrutinised the entries submitted to the competition. The winners in the seven categories Give-aways, Communicative Products, Custom-made Designs, Best Practice, Merchandising, Premium Products and Customising Technologies were determined using a scoring system. A special prize in the category “Presentation“ was additionally awarded.

The award ceremony of the Promotional Gift Award 2019 will be held on March 20, 2019 at the HAPTICA® live ‘19 at the World Conference Center Bonn/Germany, where all of the award-winning products will also be exhibited in a separate exhibition. Furthermore, the winners will be featured in detail in the February issue of the trade magazine eppi magazine (Publication date: February 20, 2019).

www.promotionaward.com