The AdGiftsOnline team were up bright and early last Thursday morning ready for the first ever PromoExpo.
Setting up gave us a great opportunity to mingle with the suppliers and to get everything just right. We even prepared goody bags which included chocolate bars, lip balms, letter openers, pens, a special Dinky Durham mug and if you were lucky – Free Origination on certain products!
The doors for PromoExpo opened at 10am but eager early bird arrivals were being welcomed into the Tony Waddington Suite half an hour prior. We like to look after our colleagues and customers and put on a delicious spread of sausage and bacon buns and drinks.
Our branding for both PromoExpo and AdGiftsOnline, were projected across the pitch via the large screen. The room simply buzzed with enquiries and it wasn’t too long before our Managing Director, Tony Altham, took to the stage to introduce our first keynote speaker.
Ian Nicklin of ActionCoach shared his knowledge of business growth, including how to maintain motivation, increasing the bottom line and how business isn’t about busyness! We’re pleased to hear that Ian took several enquires from that speech alone.
Ruth Oxley bravely took over the mic for our PR and Marketing Partners Plinkfizz and taught us about the importance of branding and how it affects the peoples association and perception of the company.
A scrumptious lunch of sandwiches and chips was served by the staff of Britannia Stadium and people enjoyed their free meal in the break out area. Tea, coffee and ice cold water were available all day and plenty of successful networking took place during the breaks.
The Director of the BPMA, Gordon Glenister, educated us with his fantastic presentation of 21 great ideas to promote your business using branded merchandise. Gordon stressed that the usability of the product is one of the most important aspects when deciding what promotional merchandise is best for your company.
Umbrellas, USBs, eco-friendly products, notepads, towels, electronics, mugs, bags, stress toys, confectionary and everything else you can print on could be found around the 20+ exhibitor stands.
The day rolled on and the prize draw for the £4000 business support package was pulled from the bowl by marketing guru Fiona Hawkins, Managing Director of Plinkfizz. We’re looking forward to working with Annetta Talbot from Stepping Stones Training in Newcastle-Under-Lyme who won this amazing prize! Congratulations!
With that, PromoExpo came to an end. We thoroughly enjoyed the whole day and would like to thank each and every one of you who came and supported us. We have received several pieces of positive feedback and will return next year with an even bigger and better PromoExpo 2015!
Published on: June 18th, 2014
