PSI always produces opportunities on a number of levels; this year The TC Branding Group and Sourcing City chose the event to mark the launch of Promotional Office as The TC Branding Group’s new business management software.

Mick Humphries, Sales Director of long established distributor company The TC Branding Group Ltd, said: ‘The company has instigated an exciting set of new strategies to drive for growth in this ever evolving market. Having a system to accommodate multiple marketing channels that still gives clarity and control is essential in delivering against our company objectives. Promotional Office has modern architecture, an ongoing development plan to ensure future proofing and, at its core, robust business processes that mirror our activity, it stood out as the only choice to support The TC Group to the next level.’

Steve Carroll (Promotional Office Sales Manager at Sourcing City) responded: ‘Working with Mick, MD James Clark , FD Charles Law  and the team at TC Group to reach this point has been a pleasure, made easier by meeting their exacting requirements for a system with well-matched solutions and functionality in Promotional Office. I’m really pleased with how, in working with Mick, we have configured Promotional Office to support the TC Group’s drive for the future. ‘Integration and efficiencies’ may well be buzz-words, but they remain part of meeting the changing landscape of modern business interaction and having the tools to deal with that is essential.’

Needless to say, a handshake on an exhibition stand somewhere in Dusseldorf is only the beginning of a great partnership journey, and a few subsequent glasses of local ‘Altbier’ is a good way to mark the occasion. Mike & Steve also have great beards!

Mick Humphries: TC Group – 01844 275700

Steve Carroll : Promotional Office – 01252 701082