Senator’s new Arvent metal pen is as expected from Senator – qualitatively made with a large print area and a sleek contemporary design – but comes in well under the £1 mark.
The Arvent represents a way for Senator to target a more cost-sensitive market without compromising on components.
Senator’s UK & Ireland Marketing Manager, Lynn Corrigan, said: “The Arvent is distinct from metal or metallised imported pens in that it is fitted with an extra-long-life jumbo refill, and consists of high quality mechanisms.”
Lynn added that the popularly priced newcomer has been introduced to Senator’s range “in response to requests from a cross-section of our customers for a metal pen below £1, which doesn’t have to compromise on product quality or longevity. …and this is it.”
Starting from as low as 71p, the dynamically contoured Senator Arvent is available from July in a gun-metal silver, striking blue, or a jet black finish, and is supplied in a classic black presentation box. Order your free of charge sample from Senator today!
Published on: June 29th, 2016