Waypoint Exhibition and Event Group, has announced the launch of the Incentive & Promotional Marketing Live! The new show will co-locate at Birmingham’s publishEC, alongside established trade events Call Centre Expo, Event UK and Service Management Expo, on 21st & 22nd September 2010.

These events aim to attract a wide audience of buyers in the fields of marketing, direct marketing, sales promotion and incentives. We understand that the new Incentive and Promotional Marketing Live! will be endorsed by the BPMA.