PF Concept UK Ltd has announced the appointment of its new Sales Director within the UK team.

Rob Durant is well known throughout the UK promotional merchandise industry having started his career with the company 14 years ago in July 2005.

He has since worked his way up through the company’s sales structure starting as sales executive before achieving promotions to key account manager and his most recent role as account director.

Prior to joining PF Concept UK Ltd, Rob achieved an upper second-class honours degree in BA (Hons) Business Studies and Marketing, giving him wider knowledge and experience for his new role as sales director.

Phil Morgan, director and CEO at PF Concept UK said: “Rob has 14 years’ experience within PF and has been able to build strong relationships with customers and colleagues throughout the industry. He has achieved a lot during his time at the company including consistently being one of our best performing sales managers throughout Europe.

“Rob has played a key role in the sales team over the years and his experience within different sales roles throughout the company will give him a broader understanding of how the company and industry works. It’s a pleasure to have Rob on board in his new role.”

Rob will report directly into Phil Morgan and work alongside the other UK directors at PF Concept UK Ltd.