Many in the trade will know Maya Jeyaratnam of London based distributor Brand Alchemists. You may also have seen on the international news about the floods that have devastated Kerala in India. This is the region of Maya’s family home as she would like to help all she can.

The Kerala floods have wiped out 800,000 people’s homes, taken the lives of over 400 people and 1,000,000 people are currently displaced. Now that the water has finally subsided people can actually see the real damage and devastation that has been left.

Maya is look to raise funds to support the crisis and even £1 will make a difference to people who now have nothing.

If you would like to donate, please click here.