Fluid Branding are pleased to announce the acquisition of Falcon Print and Promotions Ltd, effective from 1st July 2015.

Having built a successful merchandise business over the last 28 years, Falcon owners Paul Peachey and Les Wright felt the time was right for change. Fluid Branding’s experience and resource in digital marketing, creative services and systems development will enable Falcon to grow their existing customer base, while retaining the high levels of customer satisfaction for which Falcon have become known.

“Falcon Promotions was built around an acute focus on customer service” explains Fluid Branding CEO, Matt Franks. “The majority of clients and staff within the business have been loyal to the company for many years. This is something we’ll ensure stays central to the future of the business”.

The highly successful Falcon Promotions End User show, run at Newmarket race course each October will continue to feature as an annual event, as will the Supplier Golf Day which precedes it.

Paul Peachey will continue with Falcon Promotions in a management capacity for the foreseeable future, whilst Les Wright will retire from the industry following the acquisition.

“This is a really exciting development for the Falcon team” says Paul Peachey. “We took our time to find the right company to take the business forward and look after both our staff and our clients. Fluid have an excellent reputation, along with the technical knowledge and systems that can really drive the business on”.

The combined resources will allow Fluid to improve its own offering through increased economies of scale. Fluid Branding has seen significant year on year organic growth for the previous three years, with a combined staff of 48, and 2015/16 revenue forecast for approximately £10m. The Fluid management team continue to seek opportunities to further scale the organisation.