Product presentations, Best Practice Special Show, Promotional Gift Award prize-giving ceremony, a lecture programme and a networking event – these are all on the agenda at “Experiencing Haptic Advertising”, the third edition of which will be staged at the World Conference Center Bonn on March 16, 2016. The HAPTICA® live event unites various aspects under one roof on one day. This saves time and gives the visitors an insight into the power and potential of haptic advertising. HAPTICA® live is a trade event for all people, who are professionally involved with promotional products: Promotional products distributors, advertising agencies, company directors, promotional products purchasers, the marketing managers of industry companies, service providers or authorities, as well as employees from companies from the event and advertising sector. There is no entrance fee for the event. However, it is necessary to register in advance.