Geiger GmbH Acquires SOESTMEDIA

June 09, 2025 – Senden, Germany – Geiger, the world’s largest family-owned and privately held promotional products distributor, is proud to share that we have acquired SOESTMEDIA, a leading promotional products company located in Soest, Germany.

“We are excited for our first acquisition of Geiger GmbH in Germany after joining Geiger. It is a testament to our commitment to expand our services and market reach,” said Vicky Kinasz, President of Geiger International. Prior to becoming part of the Geiger family, WER GmbH successfully completed 12 acquisitions, building a strong foundation in the European market. The acquisition of SOESTMEDIA marks the 13th—and the first under the Geiger GmbH name—signalling a new chapter of continued growth and opportunity. “Now operating as Geiger GmbH, we will have an even stronger reputation and coverage for our clients with SOESTMEDIA.”

SOESTMEDIA’s owner, Marita Kempchen-Bock, expressed confidence in the transition, stating, “As I look toward transitioning into retirement, it was important to find a partner who would not only value the dedication of my outstanding team but also continue to serve our customers with the same care and commitment. With Geiger GmbH’s impressive growth and comprehensive service offering, I’m confident I’ve found the ideal partner. This transition allows me to gradually embrace the next exciting chapter of my life with peace of mind.”

“Marita has spent years building a remarkable company with a talented and genuine team. We are honored that she has chosen to entrust us with her company, her team, and her valued customers,” stated Alex Heinecke, Managing Partner of Geiger GmbH.

The acquisition of SOESTMEDIA reinforces Geiger GmbH’s growth strategy, which combines both organic expansion and strategic acquisitions. With a team of over 100 employees, Geiger GmbH serves clients across Germany, Luxembourg, Austria, and Switzerland. Its integration into Geiger in 2024 further enhances Geiger’s capacity to deliver innovative solutions to an expanding customer base throughout Europe.