Sow Easy Announces Major Upgrades to Seeded Paper Printing, Pricing and Production

Sow Easy has unveiled a series of significant improvements to its seeded paper range, introducing new in-house printing technology, reduced minimum order quantities, and lower prices across selected product lines. The upgrades are designed to help distributors offer greater flexibility, improved value, and more sustainable promotional options to their customers.

For more than two decades, Sow Easy has been known for its commitment to environmentally conscious promotional products. Now, the company has strengthened its offering even further with major operational changes that make eco-friendly marketing materials more accessible than ever.

New In-House Seeded Paper Printing Technology At the centre of the upgrade is Sow Easy’s investment in brand-new printing technology, which allows the business to print one-sided seeded paper designs entirely in-house. This development gives Sow Easy significantly more control over print quality and production consistency. The switch also supports the company’s long-standing sustainability mission. The new system uses water-based inks, resulting in: • Lower VOC emissions • Fewer harsh chemicals in production • Safer working environments • Reduced air pollution and chemical waste • Fully plant-safe, biodegradable printed products The introduction of this technology ensures that every printed piece remains true to Sow Easy’s commitment to high-quality, eco-friendly manufacturing.

Reduced Minimum Order Quantity: Now Just 50 Units Sow Easy has also lowered the minimum order quantity (MOQ) for all seeded paper products from 100 to just 50 units. This change offers distributors and their clients far greater flexibility, making plantable promotional materials accessible to smaller businesses, local campaigns, start-ups, and brands looking to test new ideas without committing to larger volumes.

Key benefits include: • Lower upfront costs • Easier entry point for small-scale marketing • Reduced risk for trial campaigns • Ideal quantities for events, direct mail, and targeted giveaways The reduced MOQ opens the door for more organisations to choose sustainable alternatives without exceeding budget limits.

New Lower Prices Across Selected Lines In another major shift, Sow Easy has reduced prices by approximately 50% across selected seeded paper items for orders of up to 1,000 units. This move makes sustainable merchandise significantly more cost-effective. For distributors, the new pricing structure helps improve competitiveness, increase margin opportunities, and remove one of the biggest barriers to selling eco-friendly materials: cost. For end users, the benefits include: • Better value for money • Broader campaign possibilities • Greater accessibility to eco alternatives • Price comparability with standard paper products This price reduction ensures that environmental responsibility no longer comes at a premium.

Upgrades Applied Across the Entire Seeded Paper Range

All improvements, from reduced MOQs to new printing capabilities, apply across Sow Easy’s complete seeded paper range. This includes popular formats such as bookmarks, business cards, postcards, packaging inserts, and event materials. Distributors can now offer: • Lower minimums • More competitive pricing • High-quality printing • Fully sustainable, plantable materials

The combined effect is a stronger, more versatile, eco-friendly offering suitable for campaigns of every size.

Keep Growing! For more information, contact: +44 (0)1753 644588 hello@soweasy.com www.soweasy.com

A Win–Win for Distributors and Clients By investing in new technology and streamlining its production processes, Sow Easy has created a more resilient, responsive, and sustainable product line. These upgrades give distributors new opportunities to win pitches, boost sales, and deliver superior value to customers increasingly seeking environmentally conscious solutions. For clients, the improvements mean sustainability can be adopted without financial or logistical compromise. Plantable promotional products are now more affordable, more accessible, and more aligned with modern environmental expectations.

Distributor Support Available

Sow Easy is committed to helping distributors capitalise on these improvements. The company offers unbranded marketing materials, images, samples, and expert guidance to support client conversations and campaigns. Distributors looking to promote the new upgrades or integrate seeded paper into upcoming projects can contact the Sow Easy team for personalised support.