Representing the UK, BTC Group MD Frank Murphy and Sales Director Paul Beirne attended the 58th annual meeting of the World Advertising Gifts Exchange (WAGE) group held during the 2016 Hong Kong Gifts Fair.
With total revenues exceeding €350M this global group of companies meet bi-annually to share information and ideas that cover every aspect of the Promotional Merchandise market.
Frank Murphy commented: “Getting together with so many companies who are, in many cases, the largest in their respective markets is invaluable. The accumulated skills and knowledge in marketing, procurement and business management of WAGE members is unrivalled in our industry. However it is the friendships and sharing of common goals that binds this unique organisation together.”
BTC Group was established in 1977 specialising in market leading promotional and merchandising initiatives, with a full service in-house resource including screen printing, embroidery, design and merchandise programmes with warehousing and fulfilment. As members of the ETI, Sedex and WAGE, BTC Group delivers a truly ethical and global service to some of the world’s leading brands. Further info can be found on their website www.btcgroup.co.uk
Published on: May 6th, 2016