Brandz Ltd are celebrating this week after having been awarded the prestigious “Best Stand” award at the Promotional Merchandise Show at the renowned Marketing Week Live exhibition last week. 

The prize, a silver trophy, supplied by EFX, was awarded by the British Promotional Merchandise Association (BPMA) and Marketing Week Live at the close of the first day, following a scrutinizing review by the BPMA and Marketing Week team of judges.

Gordon Glenister, Director General,  BPMA says ”  I wanted to include this award to ensure our members realize the importance of exhibiting in a professional and engaging way at this very important marketing event.  Whilst there was some stiff opposition, Brandz delivered in every way and  I was delighted to award it to them.”

Brandz pulled out all the stops in its first year exhibiting at the show.  A purpose built pink and black stand – the Brandz logo colours, was sharp and eye-catching.  A large, bespoke table designed to look like a stacked trio of playing cards attracted by-passers, who were met by two magicians performing incredible card and mind tricks that ‘wowed’ and mystified!  The highlight of the act was a ‘floating table’ that the magician used to interact with visitors – leaving them bewildered!

Brandz didn’t stop there.  Each visitor was handed a deck of playing cards, which was a mini replica of the Brandz catalogue, Paul Jory, Managing Director, Brandz explains “We wanted to showcase our product range in a new and innovative way, and we are aware that visitors don’t want to be handed heavy catalogues. The playing cards offers a bespoke branding and merchandising opportunity.” 

Exhibiting over the two days, Brandz had a prime location at the show.  Paul Jory concludes “We are absolutely delighted to have been an exhibitor at this year’s Promotional Merchandise Show at Marketing Week Live.  Our stand was heaving throughout both days and we have generated many leads and actual orders as a result.   Winning the ‘Best Stand’ award has thrilled us to bits and rewarded our team for all their hard work and efforts they have put into making this show such a huge success for Brandz.  We are all very much looking forward to exhibiting again next year in what is proving to be THE marketing event of the year!”

Published on: July 4th, 2012