Date: Tuesday 23rd October 2012

Time: 2pm – 5.30pm

Venue: Best Western Village Hotel, Coventry

Cost: Free of Charge

Guest Speaker – Helen Murdoch
From Pot publishoodles to False Eyelashes, Helen Murdoch has worked at the sharp-end of marketing for over 30 years. A Chartered Marketer, Helen is passionate about all things marketing. In 1995, she formed H M Marketing Ltd with the aim of bringing the marketing dynamics used by big business into the reach of smaller companies, so they too could reap the benefits. 
Register for this event

2.00pm – 2.30pm 
Welcome refreshments & networking
2.30pm – 3.30pm 
Guest Speaker: Helen Murdoch, H m Marketing Ltd
“Why Marketing Doesn’t Work: 5 Common Problems and Quick Fixes” Helen Murdoch reveals some of the marketing mistakes even the smartest companies make?and tips on how to avoid them. Helen shares the insider secrets she has learned after 30 years working at the ‘sharp-end’ whilst providing a fresh perspective and simple, yet powerful ideas.
3.30pm – 3.45pm 
Afternoon Break
3.45pm – 5.00pm 
Industry Speed Debate – Distributors and suppliers will discuss industry and business related topics in small groups. Debates will move from group to group in an exciting and engaging way.
5.00pm – 5.30pm 
Ask the Board – Put your questions to representatives of the bpma Board Members
Event close / Optional drinks