To show how much differently the US market is accepting of Promotional Merchandise, Norman Cohn, ASI’s chairman, has today been featured on the front page of the Wall Street Journal.

 

It is clear that the American Market is growing and Promotional Merchandise is taken credibly around the marketing table in the USA.  We believe there are lessons to learn from our Strategic Alliance with ASI, which will in turn benefit the UK marketplace.

 

It would be nice to think that the UK Industry can aspire to making the front page of The Times in the future.  To read full article on Norman Cohn & ASI please click here

Published on: June 26th, 2012