Premier Brands Welcomes Steve Gadd

Alan Stride and Amanda Miles (MD and FD respectively) are delighted to welcome Steve Gadd to PREMIER BRANDS, the promotional product division of Premier Impressions Ltd.

Stride said: “After the successful introduction of PromoMate® and uni-ball® pens, Markie® Permanent Markers, CamelBak® Sports Bottles and the successful Mighty Mug® products to our portfolio, it was time to take things to the next level for our distributor clients”

“During the last few years we have invested in new systems and increased our internal sales team in order to support the Promotional Trade with our expanding range of products. Steve’s new role as Sales & Marketing Manager, will allow us to expand our sales opportunities externally even more, whilst also providing internal management of the day to day running of the sales & marketing departments. This will also provide benefits to improve our traditional corporate branding services too.”

Operations Manager, Keith Lewis, will work closely with Steve to provide our clients with a truly world class experience.

Steve has a wealth of sales experience previously as a distributor and more recently as UK Sales Manager with Logobugs Plus.

Steve has been tasked with ramping up sales activity with our distributor customers buoyed with the introduction of two new products. The Marathon and Ezee-Write pens were launched at Merchandise World and both products received positive feedback from the customers who visited our stand.

“I am excited to be joining Premier Brands at this time and am really looking forward to the challenge of both continuing the sales growth and importantly raising the brand awareness of the PREMIER BRANDS portfolio. The products we have are up there with the best that are available in the industry and the teams task is to offer these to the trade combined with a world class service from our Newhaven Facility.” – Steve Gadd