Sourcing City have entered into a formal strategic partnership with Promidata, a leading European specialist product data management & software company in the European promotional merchandise industry. Promidata is an exciting and innovative company who work closely with promotional merchandise suppliers and distributors in Germany and The Netherlands.
Sourcing City have built a close relationship with the Promidata team over the past five years and each company has recognised the benefits of strategically partnering in key areas. Both companies have already developed and taken to market, a similar portfolio of market leading online services and they are also pleased to share a number of important like-minded beliefs in their corporate values.
The two companies have now entered into a formal strategic partnership; ‘To create and develop online systems to share real-time product data, stock and pricing.’
The first project the two new partners are now working on is ‘Dynamic Highway’.
‘Dynamic Highway’ enables any UK suppliers to not only have their product range, but also live stock levels and current product pricing directly fed into various online sourcing databases, and into many distributors’ own websites and webshops.
There are many hundreds of distributors with their own online websites who may wish to connect to ‘Dynamic Highway’, this would give them a significant competitive edge on the web, and of course provide a dramatic increase in exposure for all of the suppliers with products, stock and prices in ‘Dynamic Highway’.
As stock levels and prices change, this is automatically updated in real-time on the partnering sourcing systems, websites and webshops. This exciting new service provides an excellent opportunity to increase enquiries for any suppliers products, and the comprehensive information is of course a major benefit to distributors and their end user customers.
Once installed on a suppliers server; ‘Dynamic Highway’ calls the real-time information directly from any suppliers server, and then automatically feeds the product data, current stock levels and today’s price into the participating sourcing database’s. There is no personal technical knowledge required by a supplier to get involved, as to install ‘Dynamic Highway’ our own specialist team simply come to your office to work directly with your own IT Team to create the necessary feeds from your server.
Naturally, all this real-time stock level & pricing information will be added to Sourcing City in the coming months, giving a completely new level of service to our customers, and of course significant new exposure and benefit for the suppliers involved.
Promidata currently have offices in The Netherlands, Germany and Spain. Their current European product range includes ‘Promotional Office’ an order management system similar to Dynamic Office Software, and ‘Promotional Content’ which is a promotional merchandise database with more than 60,000 products.
Published on: March 23rd, 2011
