After years in development Goldstar has finally launched The Kelly Pen, and Colin Loughran, General Manager, Goldstar is very happy with the outcome.

“We’ve been developing the Kelly pen for almost 3 years so we’re delighted it’s finally here. Our goal was to create an executive pen that looks and feels like metal but isn’t metal, and if the feedback at the trade shows is anything to go by, I think we’ve achieved that.”

The Kelly Pen is available in sleek matte barrel with shiny chrome trim, a large protective cap and extra strong clip, contains an ISO standard German refill and is available in black or silver, with new colours planned for the New Year. To celebrate the launch, Goldstar will be offering The Kelly Pen at a special introductory price until the end of 2016.

“What is most interesting is that The Kelly Pen has a significantly higher perceived value than the actual cost, which should enable our distributer partners to achieve very healthy margins on this item,” Loughran added.

For information on how to become a Goldstar partner please contact Chia DuViviers at +44 (0) 777 156 0018 or check out the Goldstar Europe website: www.goldstar-europe.com.