With the Olympics London 2012 fast approaching we anticipate that enquiries will soon start gaining pace. As we are sure you are aware, the Olympic Symbol and other intellectual properties relating to the Olympics, are heavily protected to guard the Olympic symbols and to reinforce the exclusiveness of official sponsorship and licensing agreements. The ‘Olympic Rings’ cannot be used in any way without formal prior permission, and there are also strict rules on certain ‘Olympic related terms & words’. The same applies to the ‘London 2012’ logo & intellectual properties.

To read the London 2012 ‘Brand Protection Guide’ please click here.

Published on: March 2nd, 2011